The main application areas of digital printing

in accordance withDigital printing equipmentThe technical principle of the process, after a period of R&D and experimental work, in the current situation, digital printing is mainly used in some areas of personalized, small batch, rapid response and high environmental protection requirements and printing and dyeing consumer enterprises. . The current market positioning considers the consumption cost and technical characteristics of digital printing, which is mainly positioned in the middle and high-end consumer market. The segmented market currently mainly includes the following categories:

1. Fashion and costume design and printing
For fashion designers, it is very important to grasp the process of fashion design. At present, when fashion designers stop the process of fashion design, what I can grasp is often the design of clothing style, while the pattern design of fashion fabrics I often passively choose the patterned fabrics available in the market, and it is generally difficult to find patterned fabrics that completely fit my design style and creativity. It is often difficult to accurately express my design style, especially for fashion costumes, stage costumes, and some highly personalized fashions. It may be difficult to achieve the desired effect with existing fabrics. Even for some imported fabrics, the high price, delivery time and print volume are often unaffordable. Therefore, at present, some fashion designers, in order to participate in competitions and show people their common ideas and design styles, often only use hand-painted methods to deal with the lack of fabrics. But even if it is hand-painted, due to the limitation of the degree of painting, the pattern is greatly reduced in terms of rich colors and delicate layers. andCotton direct injectionThe presentation of the hand of printing precisely compensates for this defect. "Beijing Digital" through collaborative research and development with the designers of Beijing Institute of Fashion Technology, shows designers a new world of design, enabling designers to take the initiative in fabric creation and smoothly take the initiative Control the whole process of clothing design. After a period of trial and exploration, we have reason to believe that digital printing technology can rapidly change our traditional design concepts and design forms, and it will surely produce a reactionary advancement to clothing consumption concepts and methods, thus starting a brand new "Digital clothing" consumer market.
2. Various personalized travel souvenirs, craft gifts
The technical characteristics of digital printing make it possible to print a variety of high-precision patterns on various textile fabrics, so that small batches of Chinese paintings, famous Chinese and foreign paintings, and photographic works can be printed on textiles, reaching or close to high-end printing effects. Undoubtedly, the scope of textile printing products has been expanded and the product level has been improved. In the past, the tourism souvenirs of our country have been suffering from lack of characteristics, so that the tourism souvenirs of the country's tourist attractions are uniform. It is reported that the souvenir department of a famous museum in our country is maintained by selling key chains, while abroad, various tourist souvenirs with precision printing and digital printing have a certain range. Our country is currently in a critical period of rapid economic development. At the same time, our country has richer tourism resources than any other country in the world. With China’s participation in the WTO and Beijing’s Olympic bid, China’s ties with the world will become more closely connected and rich in China. Cultural heritage, unique tourism souvenirs, and craft gifts will definitely bring a new climate to China's souvenirs market, and at the same time will bring unlimited business opportunities to digital printing consumer companies...
3. Personalized interior decoration, home textiles:
The development of digital printing technology has enabled the consumption of textiles to complete the opportunity to directly face the personal consumption market. Designers can stop the design of decorative textiles for customers while providing house decoration design. Through digital printing technology, complete the real "personalized home ", complete the "one-to-one" demand consumption.
4. Consumption of other special textiles:
 Treadmill printing machineThe characteristics of technology make it possible to meet the needs of some special categories, such as film and television stage clothing, small batches, high requests, and short consumption cycles. In addition, with the enhancement of people’s awareness of environmental protection and the improvement of their living standards, the consumption prospects of green textiles are also very common...